Sell your product overseas

To sell your products overseas, you need some steps that more or less is the same with preparing marketing plan in your home country. First is segmentation strategy. Selling your product overseas means widen the geography or your products marketing. From here, of course there will be a consequence for the market that you aim, so you need to re review the compatibility between your products and the market that you aim, from the point of view of demography segmentation and the customers behavior.
This step is important to ensure what strategy that you will take to reach the overseas market. With that, you can know what value that you can deliver precisely to the certain market. MTV gives the best example with giving a slogan : “Think global, Act local”. More or less, it means with doing the global perspective we sell our product to the world, but we need some ways which suits and accepted by each local market.
Then, the one that also important is you must learn the business law, licensing, and consumer protection in each country. This is important for your business in the future. And do not forget about value chain analysis from your business like supply, distribution, competitors, an so on, so your business can be a sustain it each country country.